About us: Indigitall is a premier customer engagement platform, enabling real-time, creative engagement across multiple channels. Our features include cross-channel messaging, journey orchestration, AI-driven experimentation, and optimization, fostering deep consumer-brand relationships and driving growth. We are a highly successful and rapidly growing B2B SaaS company with a strong presence in Spain, Mexico, Colombia, Brazil, Chile, Peru, and Ecuador.
Our innovative solutions have driven significant growth and success across these markets. We are now beginning our expansion into the USA with a significant investment plan to capture this key market.
Role Overview: We are looking for a dynamic and creative VP of Marketing to join our team and lead our marketing efforts globally, with a primary focus on the USA market 💼🤝
What You’ll Do:
- Develop and execute comprehensive marketing strategies to increase brand visibility and market presence in the USA and globally.
- Coordinate global marketing efforts while maintaining a primary focus on the USA market.
- Lead initiatives to enhance customer engagement, lead generation, and conversion rates.
- Manage and optimize the marketing budget to achieve the best ROI.
- Report on marketing performance metrics and provide actionable insights for continuous improvement.
- Collaborate closely with the sales team to ensure marketing efforts are aligned with sales objectives.
- Drive critical brand activities and visibility efforts without relying heavily on external agencies.
- Coordinate and manage the marketing agency to ensure alignment with company goals and objectives.
- Oversee all marketing operations, including campaign planning, execution, and analysis.
- Monitor and analyze market trends, competitor activities, and customer insights to inform strategic decisions.
Who you are?
- Dynamic, creative, and eager to grow professionally.
- Extensive experience in the USA and international markets (mainly Latam and/or Europe) is mandatory.
- Proven track record in B2B SaaS marketing.
- Strong knowledge of digital marketing, content marketing, and demand generation strategies.
- Ability to develop and execute marketing strategies independently without heavy reliance on external agencies.
- Excellent leadership and team management skills.
- Strong analytical skills and ability to translate data into actionable insights.
- Exceptional communication and interpersonal skills.
- Ability to work in a fast-paced, dynamic environment and adapt to changing priorities.
- Experience coordinating marketing efforts across multiple regions and markets.
- Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.
What do we offer?
- Competitive salary, performance-based bonuses, and long-term stock options as part of the compensation package, providing an opportunity to share in the future growth and success of Indigitall 💰📚
- 22 days of holidays,health plans, professional growth opportunities, and a collaborative culture. 🌴🤝
If you are passionate about marketing, have a deep understanding of the USA market, and are ready to take on a challenging and rewarding role, we would love to hear from you 🚀