Business Development Manager (B2C) in the sports sector | International Education and Sport

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Business Development Manager (B2C) – Sports sector

Hybrid
Spain | Madrid

🚀 Business Development Manager (B2C) – Sports Sector

(Hybrid role in Madrid, as part of the Hanbai team)

About the project 🎓⚽

Integrate international education, high-performance sports, and residential life in a single complex.

It combines an international school, professional sports programs (football and basketball), premium accommodation, and an environment designed for the academic, sports, and personal development of young talents.

The goal is as ambitious as it is clear: to become a global benchmark in education + sports, with a scalable model and a differentiated value proposition for families seeking real opportunities for their children.

Your mission 🛰️

As a BDM B2C in the project, your mission will be to convert qualified leads from the LATAM and United States markets into real admissions, guiding families and young athletes through a complex and emotional decision-making process.

You will be the reference that explains a high-value product —school, residence, sports, international programs— and the trusted figure that helps families make a decision that can shape the future of the young athlete.

It is a consultative, demanding, and deeply human role.

What you'll do in your day-to-day 🎯

  • Manage the B2C lead funnel from the LATAM and US markets.
  • Engage in deep conversations (in English and Spanish) with families and players, understanding their context, expectations, and concerns.
  • Clearly explain the proposal: international school, residence, sports programs, short/long stays, life in Spain, safety, adaptation, etc.
  • Conduct informational video calls, explanatory sessions, and visits when necessary.
  • Work on a structured digital funnel: qualification, presentation, follow-up, and conversion.
  • Accurately and methodically record all activity in HubSpot.
  • Provide continuous feedback on objections, patterns, and improvements to commercial material.

What we are looking for 👀

  • Experience in high-value B2C sales, ideally in education, international programs, sports academies, training, or student residences.
  • Very high English level (C1 or native) —essential for working naturally with families from the US and LATAM.
  • Real ability to build trust with families in sensitive and high economic commitment processes.
  • Ability to explain a complex product with clarity, rigor, and empathy.
  • Metrics orientation: demos, conversion, pipeline, and CRM follow-up.
  •  Builder mindset: passion for establishing processes, refining discourse, and creating structure from scratch.

Valuable

  • Previous experience in LATAM or US markets.
  • Having worked in grassroots sports, international education, or student mobility.

What you'll find  ✨

  • A hybrid role in Madrid, with a balance between office and remote work.
  • Competitive fixed + variable (~25% of salary), linked to results and conversion.
  • Intensive support from Hanbai: training, roleplays, coaching, processes, and playbooks.
  • A project with an educational and sports purpose, with real human impact.
  • The opportunity to build the commercial area of an international project from scratch.

🚀 Do you want to lead the relationship with families from LATAM and the US in a high-level educational-sports project?

If you enjoy consultative sales, are fluent in English, and are motivated by a purposeful project, this is an extraordinary opportunity.

👉 Join us and help young athletes from around the world take a decisive leap in their future.